How to Create a Sales Funnel Website: Everything You Need to Know

How to Create a Sales Funnel Website: Everything You Need to Know

To be a successful network marketer you need to have a digital strategy in place that mimics the well-thought layout of a supermarket. We can show you how to create a website that targets sales and gets results for your network marketing affiliate business.

What Goals Do You Have for Your Website?
First and foremost, you need to determine what your goals are for the website. What do you want it to achieve? Do you want to increase brand awareness, drive traffic to your site, or make sales?
Once you have determined your goals, you can start designing your website around those objectives. Are you wondering what goals you should set?
Here are a few ideas:

  • Increase web traffic to your website by at least 20% in the next six months
  • Generate 100 leads into your network marketing business from your website in the next month
  • Get 1,000 new profitable and repeat customers, clients, or new team members through the website in the next year

Once you have determined your goals, it will be much easier to design a website that will help you achieve them. It’s important to not just have conceptual goals but to actually have numbers attached to them so you can track progress quantitatively.

How to Structure Your Website
After deciding on your goals, it's time to start structuring your website. There are a few different ways to do this, but we will focus on the most common type: the sales funnel.

The sales funnel is a structure that takes potential customers through a series of steps, gradually converting them into paying customers. The steps in the funnel can vary depending on your business, but here are some common ones:

  • Awareness
  • Interest
  • Desire
  • Action

You can create pages for each step in the funnel on your website, or you can use a landing page to capture leads and take them through the funnel.

Landing Pages
A landing page is a standalone page that is used to capture leads. It is not part of your website's main navigation and exists for the sole purpose of getting people to sign up or provide their information.
You can create a landing page for your website by following these steps:

  • Choose a template for your landing page
  • Create the content and make sure it's concise, relevant, and to the point
  • Include a form where people can provide their information
  • Add social sharing buttons to make it easy for people to share
  • Test your landing page before you launch it

Now you can start capturing leads from potential customers.

The Sales Funnel
The sales funnel is a structure that takes potential customers through a series of steps, gradually converting them into paying customers.

The steps on how to build a sales funnel can vary depending on your business, but here are some common ones:

  • Awareness
  • Interest
  • Desire
  • Action

Awareness
The first step in the sales funnel is awareness. This is where you introduce your product or service to potential customers. You can do this by creating a landing page, running ads, or writing blog posts.

Your goal is to get people to learn more about your product or service.

Interest
The next step is where you capture the attention of potential customers and get them interested in your product or service.
You can do this by writing blog posts, creating videos, or running ads.

Desire
The next step in the funnel is desire. This is where you make potential customers want your product or service.

You can do this by writing blog posts, creating videos, or running ads. Your goal is to get people to see the value of your product and how it can improve their lives.

Action
The final step in the funnel is action. This is where you get potential customers to buy your product or service.

You can do this by writing blog posts, creating videos, or running ads. In order to get people to take the next step and buy your product or service.

Create a Winning Offer
Then create a winning offer. What can you offer your visitors that is unique and compelling? This could be a free ebook, a discount on your products, or a free trial.

Create a High-Converting Landing Page
Once you have your offer in place, you need to create a landing page that will entice visitors to sign up. Your landing page should be attractive and easy to navigate.

It should also clearly explain what the offer is and why the visitor should take advantage of it.

Drive Your Leads Through Your Sales Funnel
Once you have the traffic coming to your website, you need to start funneling them towards the desired outcome through different types of sales funnels. You can do this by using effective call-to-action buttons and persuasive copywriting.

Implement Webchat
Having a webchat tool on your website increases engagement and conversion. Even though stats are plentiful and in favor of webchat’s effectiveness, many marketers don't take the time to utilize this. But without a doubt, this technology can give you a massive edge!

Track Everything
Finally, you need to track your results and make adjustments as necessary. Use analytics tools to track how well your website is performing, and make changes to improve your results.

By following these steps, you can build a sales funnel website that will help you achieve your business goals.

Now You Know How to Create a Sales Funnel Website
So there you have it, an overview of how to create a sales funnel website for your product line. It’s not as daunting as it may seem and with the right tools and advice, you can be on your way to driving more leads and conversions through your site. If you find success you can even share your successful template with your downline.

If you need any help putting this into action or want some expert advice, feel free to get in touch with our team or check out our website for more tips and tricks about effective website design and online marketing.